Rachel Hafif

Marketing Coordinator

At Book Law LLP, I serve as a Marketing and Human Resources Coordinator, managing both areas within the company. I handle various marketing strategies while supporting HR initiatives for our team.  

My contributions involve updating marketing materials like social media, the website, and merchandise and coordinating our presence at trade shows. Internally, I assist in organizing events and collaborate with clients on refining employee handbooks.  

I completed my Bachelor of Arts in Psychology and Human Development at the University of Maryland. I’m pursuing a degree in human capital management at NYU’s School of Professional Studies and expect to graduate in the spring of 2024. These academic pursuits have equipped me with a blend of psychological understanding and HR expertise to enhance my marketing and HR coordination role.  

 Outside of work and studies, I have a strong passion for baking and cooking. I love to bake everything from fresh sourdough bread to chocolate chip cookies! I’m also deeply interested in beauty, skincare, and fashion, always keeping up with the latest trends and innovations.